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Week 8 | Documenting our journey

Last week I said I'd probably be writing a lot more, and, well, I'm living up to that! I've been writing pretty much every day in some capacity. Some of it will be published on my blog, a lot of it won't. Some of it's personal journaling to work through my own anxieties. Some of it is documenting what we're doing at Fluent so that I can have something to look back on in a few years.

Part of the benefit of documenting what we're doing means I can share our discoveries with the world. Especially when it comes to setting up product processes at a startup. Since I'm working incredibly closely with our CPO and CTO, I end up involved in pretty much every decision when it comes to how we strategize either department. This front-row seat gives me a lot of insight into which decisions work, which don't, and why.

One of the books I read last year was "Show your work" by Austin Kleon. At the time I was getting back into photography and wanted to use the themes of the book to share my work, promote myself and possibly turn that hobby into something more. The more the year went on, the more I realized, I want photography to stay just that: a hobby. Not attaching weight beyond that means I can experiment an be myself. It continues to be something I do for me, not for anyone else. Ideally, that's how I want view writing, too. However, I think the contents of my writing can be related to my professional life. There's a lot out there on startups. But, I don't often see people writing while there in the middle of eating shit every day. So, I think that's what I want to start doing on my blog. I want to capture the ups and downs as they happen, not just a poor attempt at recollecting the realities 2 years down the line when we succeed or fail.

My first attempt at that was writing about how we're going about building V2 of our product. How we're turning eating shit into a positive and learning from it in real-time.

You can check that post out here: https://alexcaza.com/personal/eating-shit

I hope to write more about how we eat shit, and what interesting problems we end up solving internally. I have a feeling it'll be more product oriented than engineering since I'm gravitating more and more towards that department. However, I'll probably sprinkle in writing the behind-the-scenes of my side-projects from time-to-time. I started picking up Clojure again, so, who know where that path will lead.